How to: Leverage TikTok data in Zoomph

Zoomph has TikTok & here is what you need to know!

Create a Tiktok Business/Creator account
In your Zoomph account, go to Settings --> Manage Social Accounts --> Add Account --> Connect TikTok
Follow the steps!

We partner with TikTok directly to grab your data, no data scraping used.
Once the new account is added Zoomph will get all content moving forward AND...
- Automatically, the last 60 pieces of content you have posted as well.
NEW: TikTok data is now available retroactively! Ask your CSM for help.
The data in platform will show
- Post Date / Time
- Post Caption
- Thumbnail / Full Video
- Social Value
- Duration
- Impressions (Video Views)
  - From TikTok: "video_views - The total number of times the business accounts videos have been viewed. This metric is available per day.
    
    Note: Counts when playback duration >0 and the playback is the first playback in an impression session.
    
    If the user swipes away...then swipes back, it would be counted as 2 impressions. Therefore a new video view will be counted again with the new impression session."
- Engagement Rate
- Likes
- Engagements
- Reach
TikToks are Logo and Asset detection eligible, let your CS know if you'd like to apply it!
If the post gets deleted from TikTok, it will delete out of Zoomph as well (per their API Privacy Agreement).