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LinkedIn Analytics in Zoomph

Zoomph now supports direct integration with LinkedIn company pages, allowing you to track, analyze, and demonstrate the value of your LinkedIn content and B2B partnerships—all in one platform.

 

🔍 What Can You Track

Zoomph’s LinkedIn integration includes:

Owned & Operated Company Page Posts

  • Impressions

  • Engagements

  • Video Views

  • Logo Value (when applicable)

B2B Partner Campaigns

  • Organic brand placement value

  • Philanthropic and sponsorship content tracking

  • Monetization of unsold LinkedIn inventory

⚠️ Note: Zoomph does not track personal LinkedIn profiles or earned content.

 

💡 Why This Matters

LinkedIn has become a powerful channel for:

  • Business development

  • Corporate storytelling

  • Partner activations

  • Thought leadership

  • Philanthropic visibility

Yet, most teams lack insight into performance or the ability to showcase value to partners. Zoomph solves this by bringing LinkedIn into the same analytics suite you use for Instagram, Facebook, Twitter/X, and YouTube.

🧩 How It Works

  • Admin must authenticate a LinkedIn Company Page (not a personal account)

  • Zoomph begins collecting metrics from that page’s public posts

  • Logos and branding are detected and valued (just like other platforms)

  • Historical data may be backfilled up to 1 year, upon request

 

🎯 Strategic Use Cases

  • Recap partner campaigns

  • Prove value for philanthropic sponsors

  • Monetize underutilized LinkedIn real estate

  • Secure renewals and upsells by tying business impact to B2B engagement

 

FAQs

  • Can we backfill historical data?
    • Yes, up to 1 year in most cases.
  • Do any other vendors offer this?
    • Very few. Some platforms have basic analytics, but most do not offer sponsorship and logo tracking approved by LinkedIn’s API team.
  • Is this available for personal LinkedIn profiles?
    • No, only Company Pages are supported.